About Us

Since 1940, Darden Jewelers has been the Grand Strand’s destination for fine and exquisite jewelry. Darden’s is family owned and operated spanning three generations. For that reason, we make it our goal to treat each and every customer as a member of our family. Our devotion to providing our customers with the finest quality, most unique and and one of a kind items has set us apart from others.


Darden Jewelers was established in Conway, SC on September 5, 1940 by John W. Darden Jr. and Hannah Ross Darden.  The Company was expanded to Myrtle Beach in 1954 and Georgetown in 1957.  Darden Jewelers also opened a store in Lancaster, SC in 1969.

John W. Darden III (Buzz) had a lifelong involvement in the Jewelry industry.  He began management in January 1969 upon graduation from the University of South Carolina.  He later managed four stores plus a wholesale and manufacturing company.

Upon Mr. Darden’s death in April 2010 Darden Jewelers of Murrells Inlet operates today under management with his wife Susan Darden, son Stuart Darden and daughter Elizabeth Darden. With the third generation of family, Darden’s is Horry and Georgetown County’s oldest Jewelry Firm.


12078-C By-Pass 17 Murrells Inlet, SC  29576

Located across from Inlet Square Mall on By-Pass 17

Driving Directions & Map


Monday – Friday 10 AM until 5:30 PM
Saturdays – 10 AM until 2 PM
Sundays – Closed


843.651.7167 – Fax